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DISPATCH — SIGNATURE
Signature tier — motion build

Look like the big outfit.

Three trucks or thirty, the homeowner can't tell from the driveway — they decide from their phone at 9pm with water on the floor. Signature is the build that makes that decision easy.

$0Build, from
$0Care, per month
0Days, hello to live
summitheatingair.com
24/7 EMERGENCY · LICENSED & INSUREDSummit
Heating & Air
Book service
No-heat callSame day
System replacementFinancing
Maintenance plan$19/mo
ironcreekplumbing.com
SEWER · WATER HEATERS · REPIPEIron Creek
Plumbing
Call now
Emergency lineOpen
Camera inspectionFree
fairviewroofing.com
STORM DAMAGE · INSURANCE CLAIMSFairview
Roofing
Free inspection

01 — The build

Built for the 9pm phone.

Nobody reads a contractor site. They scan it — is this guy real, is he licensed, will he come tonight, and how do I reach him. Signature answers all four before they've scrolled once, then keeps going for the ones who do.

LICENSED · INSURED · ANSWERING 24/7

No heat at 9pm?
We're already on the way.

Book online — 60 seconds
Booking

Straight into your scheduling software. No phone tag, no missed voicemail at 2am.

Financing

The number that closes replacements. Monthly payment shown before they ever call you.

Service area

Every town you cover, on its own page, so you show up when they search that town.

02 — The system

Four steps, hello to live.

01

Intake

One form. Services, towns, license numbers, hours, financing, and whatever photos you have on your phone. Fifteen minutes on your end and I have everything I need.

02

Structure

Before a single pixel: what does a homeowner need in the first six seconds — what you do, that you're licensed, and the button that reaches you. Everything else is below that.

03

Motion

This is the Signature part. Scroll-driven reveals, depth, type that arrives instead of just sitting there. Tuned so it still loads fast on a phone in a basement with one bar.

04

Handoff

You see the finished site before you pay the balance. Then it goes live on your domain with booking, financing, and the phone number wired to the line you actually answer.

03 — What Signature adds

The standard build, with a pulse.

Everything in the regular Dispatch build is still in here. Signature is what goes on top — and it's the part that makes a homeowner assume you're the biggest shop in the county.

Scroll-driven story

Sections that build as you move through them, so the page reads like a walkthrough instead of a stack of boxes.

Depth & parallax

Real perspective — cards and layers at different distances that respond to the cursor. CSS transforms, not a heavy 3D engine.

Kinetic typography

Headlines that arrive line by line. Counters that count. Small stuff, but it's the difference between "fine" and "who built this?"

Still fast

No 3D library, no video background, no framework. It's one HTML file and one stylesheet, so it opens quick in a crawlspace with one bar.

Motion that respects people

Anyone with "reduce motion" turned on gets the calm version automatically. Keyboard focus and screen readers work the same either way.

All the plumbing

Online booking, financing, service-area pages, reviews, forms, maps, and the search-engine setup. Motion is the finish, not the substitute.

04 — Pricing

What it runs.

Signature is a tier above the standard Dispatch build. Same terms: 50% to start, balance at launch, and you see the finished site before that balance is due.

Signature build

$0One-time · motion build, start to launch
  • Everything in the standard Dispatch build
  • Custom scroll story and motion system
  • 3D depth, parallax, and kinetic type
  • Online booking wired to your scheduling software
  • Service-area pages, financing, reviews, and forms
  • Reduced-motion and accessibility pass included
Start a Signature build

Start to launch, one price. Same terms as every Dispatch build: 50% to start, balance at launch, and you see the finished site before that balance is due.

Care plan

$0Per month · 12-month minimum
  • Hosting, domain, SSL, and backups
  • Content edits — prices, hours, services, photos
  • Seasonal swaps — heating in October, cooling in April
  • Monitoring, updates, and someone to call
See all care tiers

Care runs $75, $149, or $299 a month depending on how much moves. The motion doesn't change that price.

05 — Questions

Before you ask.

Does all this motion slow the site down?

No. There's no 3D engine, no video background, and no framework — it's plain HTML, CSS transforms, and a small amount of JavaScript. The whole page is a couple of files. It opens faster than most contractor sites, which usually load three megabytes of stock photos of somebody else's van.

Will it still show up on Google?

Yes. The motion is decoration on top of ordinary HTML — the text is real text, the headings are real headings, and the service-area pages work exactly like the standard build. Search engines read the page the same either way.

What if a customer's phone is old?

It degrades. Older phones get the layout and the content without the heavier effects, and anyone with "reduce motion" turned on gets the calm version automatically. Nobody ends up on a broken page because of their hardware.

Is Signature worth it over the standard build?

Honestly, not always. If you're booked out six weeks and the phone rings on its own, the standard build takes your calls and you're done. Signature is for shops trying to move upmarket — bigger replacement jobs, commercial work, or competing against a franchise with a marketing department.

How long does it take?

Longer than a week. The standard build goes hello-to-live in about seven days; the motion has to be designed rather than dropped in, so plan on a few weeks. Start before your busy season, not during it.

Dispatch Signature

Let's make them
call you first.

Tell me about the shop. If Signature isn't the right call, I'll say so and quote you the standard build instead.

Get a quote
SAMPLE BUILD — this page demonstrates the Signature style. The companies shown are examples, not clients. Return to Dispatch